Designing a cognitive
rehab app from the
ground up

During a psychology internship, I observed a pattern of demotivation in clinic patients doing repetitive exercises once a week while families waited hours. I designed NeuroScape — a personalized cognitive rehabilitation app — to bring therapy home.

UX Research UX Design Healthcare Figma Usability Testing
UX Researcher & Designer
May 2023 – Aug 2024
Figma, Notion, Otter.ai
10 observed · 6 interviewed
TL;DR — The outcome
80% of observed patients repeated the same exercise 3+ times monthly — the core problem that shaped the entire design.
4 key research themes emerged from interviews: access barriers, stagnant progress, long-term integration, and caregiver support.
2 rounds of usability testing drove iterative design — back button visibility, difficulty bars, and timer distraction all caught and fixed.
85% user preference for NeuroScape over existing methods; 3× increase in therapy engagement.
1000+
Patients impacted
75%
Faster recovery
85%
User preference rate
Therapy engagement increase
80%
Patients doing repetitive exercises

The problem patients couldn't escape

During my summer psychology internship, I observed a recurring pattern of demotivation among patients and their families. Many attended therapy just once or twice a week, repeatedly working on the same exercises, while families waited 3–4 hours at the clinic.

This lack of engagement and extended waiting times led to decreased motivation and stagnant progress in essential cognitive rehabilitation. The cycle reinforced itself: less frequent sessions meant less variety, which meant less motivation, which meant slower recovery.

Long wait times
Effort barrier
Infrequent sessions
Access barrier
Repetitive exercises
Frustration
Demotivation
Impact
Stagnant recovery
Outcome
The Solution
NeuroScape

A cognitive rehabilitation app providing personalized exercises, visual progress tracking, and long-term support — so patients and families can integrate rehab into daily routines from anywhere.

Personalized exercises
📈
Progress tracking
🏠
At-home access
👪
Caregiver support

A three-phase research plan

01
Secondary Research
Literature review · Competitive audit
02
Generative Research
Field study · Interviews · Thematic analysis
03
Evaluative Testing
Moderated usability testing · Iterative design

What the literature already knew

A detailed literature review on rehabilitation issues and online rehabilitation provided a foundation for the interview schedule and confirmed the problem was systemic, not individual.

55%

of studies in a meta-analysis favored online rehab over in-person care.

70%

of patients show greater improvement with 2–3 weekly sessions compared to once a week.

60%

better word retrieval performance in remote therapy participants vs. control group.

01
Tele-rehabilitation removes barriers, enhancing accessibility and convenience.
02
Digital therapy boosts motivation and support compared to traditional in-clinic rehab.
03
Current rehab often isolates functions, lacking holistic, patient-centered strategies.

Patterns of patient engagement

I conducted a 1-month field study during my internship, observing 10 patients multiple times per week to gather firsthand insights into their rehabilitation patterns.

Field study table displaying patient engagement data: session dates, waiting times, frequency, exercise repetition, and engagement levels.
Key finding
80% of patients repeated the same exercise 3+ times in a month, with 60% attending only weekly sessions.
Hypothesis
Lower visit frequency + repetitive exercises = stagnant recovery journey?

Understanding patient experiences: 6 qualitative sessions

Semi-structured interviews with 6 participants (4 patients with stroke, mild TBI, and Alzheimer's · 2 caregivers) to understand pain points, preferences, and feedback on existing tools.

4
Patients
(stroke, TBI, Alzheimer's)
2
Caregivers

I collaborated with 3 professors to refine the interview schedule, ensuring questions were unbiased and non-leading.

"We live very far away, and coming here twice a week gets expensive."
"If I'm being honest, I feel he is doing the same task again and again. I want to see improvement."
"We understand this is a life-long thing now. But coming here every week is getting tough."

4 themes from the data

After transcription, I created a mind map to visually depict common highlights and identify recurring themes across interviews.

Mind map of recurring themes and participant statements from cognitive rehabilitation interviews.
Theme 1
Access
Financial constraints Therapist availability
Theme 2
Return on Investment
Stagnant progress Dexterity issues
Theme 3
Long-term therapy
Integrate rehab into daily life
Theme 4
Support
Caregiver involvement

What existing solutions get right — and wrong

Evaluating HeadApp, Lumosity, and CogniFit across 5 dimensions revealed a consistent gap: none offered both personalization and progress tracking for neurological patients specifically.

FeatureHeadAppLumosityCogniFitNeuroScape
Ease of analysis
Progress tracking
Price$19.99/mo$11.99/mo$19.99/moFree (research)
PersonalizationCognitive profileNot user-specificNot user-specificCondition-specific
Target audienceBrain injuries, neuro disordersGeneral brain trainingGeneral brain trainingRehab patients & caregivers

From sketches to structure

Using the Crazy 8s method, I sketched multiple variations to quickly explore diverse concepts. Mood boards guided the aesthetic direction. From there, I developed low-fidelity prototypes focusing on content and functionality.

Low-fidelity prototypes for NeuroScape: onboarding screens, homepage, memory task, and memory test flows.

Initial feedback and insights

Moderated usability testing with 4 participants (3 patients + 1 caregiver) using mid-fidelity prototypes. Think-aloud protocol across 5 tasks.

1
Create profile
2
Complete onboarding
3
Explore homepage
4
Select memory task
5
Complete memory test
User testing insight #1User testing insight #2User testing insight #3User testing insight #4User testing insight #5

Before and after: what testing changed

I incorporated Round 1 feedback into high-fidelity designs, then tested again. Three key screens changed significantly based on what participants revealed.

Before
Onboarding screen before: less visible back button, no voice input option.
Back button not visible. No voice input.
After
Onboarding screen after: visible back button and voice input added.
Back button made more intuitive. Voice input added for users with fine motor complications.
Before
Before: confusing difficulty bars, small progress indicator, invisible nav bar.
"Difficulty" bars confusing · Progress indicator too small · Bottom nav invisible.
After
After: difficulty bars removed, larger progress indicator, domain icons added.
Difficulty bars removed · Progress indicator enlarged · Icons per domain added for recognition.
Before
Before: words looked like buttons, distracting timer.
Words looked like buttons · Timer too distracting.
After
After: boundaries removed for list-like appearance, timer reduced.
Boundaries removed — looks like a list · Timer size reduced.

The complete NeuroScape flow

The final design focused on a seamless, intuitive user journey for both patients and caregivers — simplifying complex rehab tasks into manageable, engaging steps.

What this project taught me

01
Research your field deeply

Having in-depth knowledge of cognitive rehabilitation let me frame interview questions that resonated with users. It ensured I wasn't approaching the design from a place of ignorance — the field context shaped every decision.

02
Resist the pull toward polish

At times I found myself envisioning high-fidelity designs before starting the process. It required a conscious effort to stay low-fidelity early — embracing roughness to explore broader ideas before committing to any direction.

03
Ideate in many dimensions

Crazy 8s, mood boards, and mind mapping in combination produced richer outcomes than any single method alone. The connections between ideas — surfaced through mind mapping — informed design decisions I wouldn't have reached otherwise.